Boohoo - Sale, Promo Codes & Voucher Codes

Dubbed as the plus size answer to Kim Kardashian, Nadia Aboulhosn has helped Boohoo change the way it’s viewed. She helped launch the plus size collection, BoohooPLUS, which has resulted in a 27% growth in revenues.
Lena Dunham, creator of the TV show, Girls, is “obsessed” with the range. Aboulhosn describes the range as “inspired by [her] personal style; minimal androgynous with a touch of glamour, it’s all about body confidence and feeling strong in what you wear”.
BoohooPLUS now accounts for 2.8% of total sales and Boohoo have said they will be looking to pair with more celebrities and social media stars after this recent success story.
Boohoo is one of the UK’s largest own brand fashion retailers. Founded in 2006, it now boasts approximately 2.3 million customers, operating in over 100 countries.